LeBron's Sprite Disaster

LeBron's Sprite commercial that's been playing every 35 seconds on TNT playoff coverage, and just came on as I'm writing this (let's see if I can finish the post before the commercial ends... awww crap), is just awful. It's painfully not funny. Like a dentist dressed as a clown, but who isn't being jolly and is scaling your gums without anesthesia.
You've seen it; it has Bronny shooting up a giant tongue with lemon and lime paint balls. The whole thing is supposed to be like subliminal messaging, only they club you in the face with all the images, so it doesn't really activate your subconscious... although I do feel like playing paintball. It feels like they were hedging their bets, thinking "either they'll think it's avant garde and cool, or they'll think it's ridiculous and funny."
I also take issue with their "lymon," ad campaign for two reasons. First, that's not ground breaking. Citrus sodas were founded on the concept of lemon and lime. They've always featured the mix. From 7Up through Mello Yellow, none of them were strictly lemon, or strictly lime. The fact that Sprite is unveiling the lemon and lime together in a drink like it's an SUV that runs on Tang is just insulting. Secondly, and this may be the most important factor, "lymon," purports to be a mix between lemon and lime, which is all well and good. But neither the word lemon, nor the word lime, feature the letter "Y."
And as I wrap this up, it comes on again... I'm buying stock in 7Up.