Right Now: The PussyCat Dolls Must Be Destroyed

Watching basketball on Sunday has become painful (when it's not on TNT or FSN). It must be made clear now and forevermore: if basketball has a "soundtrack," those songs should mostly be hip hop. The reasons: it is clearly the music of choice of most of the league, it is the most popular music form on the planet, it actually fits the game, which is a constant changing of beats as the ball bounces. The game basically is a hip hop song. The opening tip is the intro, ala "Big L rest in peace..." at the start of Full Clip by Gang Starr. You'll often hear that in a hip hop song, not so often in rock, country, or (ugh) swingy-broadwayish-musical theatre type crap. Then there is that brief pause as the guy recovers that opening tip and the beat starts with the dribble. Then a player makes a drive, or a series of passes and shots take place which is like the rhyme. Try watching the Suns with the volume off on the TV and some hip hop, doesn't matter what kind, on in the background. Ever wonder why all the best Youtube highlight reels are to hip hop? The ones to Metal or Alternative just sound ridiculous. If you can't see that, you're blind.
Now I understand the league's push to court whitey as viewers, and I have no problem with it. The league needs to make money, and I want them too, so they don't stop televising games everywhere. If it becomes unprofitable, it'll be like Hockey, harder to see. So if you want to get back those 40-65 year old white guys that used to be your bread and butter, at least make the music a rock song. When I turn on NBA Sunday on ABC and hear the Pussycat Dolls do this unbearably obnoxious Broadway number "Right Now," with the lyrics modified for basketball. It makes me want to gouge out my eyes. It would be an unstoppably annoying song on its own, but making it the theme song of basketball is criminal. If David Stern and ABC want some sort of a happy medium, they should try "Walk This Way." Run D and Aerosmith. If that's not the frickin' Oslo accords of marketing strategies, I don't know what is. Either that or "Bring the Noise" by Public Enemy and Anthrax...